Post Publishing To Do List
There are a number of things you can do to improve your SEO.
Make sure your main keyword/s is included in your title, in the first paragraph of your post and used often throughout your post.
Ensure your post is at least 1000 words long as search engines like a decent amount of content.
Include alt attributes in the images you use so this will display in the event of your image no loading.
Also write a short meta description and include your keyword/s. The meta description is the text that appears under your main title in search engine results.
5. Links
Try and include links in your post whenever possible. Link to external sites as well as directing people to relevant places on your own website or other blog posts they may find interesting. Including links also helps with your SEO.
6. Credit Your Sources
If you have done research for your blog post or have used quotes or content from other places, be sure to give credit to your sources. This will not only give credibility to your own content it will also show your readers that what you are saying is backed up by reliable sources.
7. Social Sharing
When you set up your blog be sure to have social sharing buttons available from the start. This gives your readers the ability to share to their chosen social platform with just one click.
8. End and Publish
Finally end your post with a question to your readers in order to encourage comments. Alternatively present a call to action related to your post i.e. download your free guide here.
The final thing to do before you publish is to proof read the whole thing. If you need to make changes do so, then proof read the whole thing again to be sure it is all as it should be.
Post Publishing To Do List
1. Share and share again
Once you have published your blog post the first thing you should be doing is sharing to every social media platform that you have a presence on. Don't stop there though, post to all relevant groups and communities also. Do this everyday for the first week in order to reach as many people as possible. Try posting at different times in order to spread the reach of your blog post. If you have a presence on Pinterest then create an eye-catching image to go with your post. The optimum size for a Pinterest image is 736 x 1200 pixels.
2. Respond
Respond and reply to ALL comments (good or bad) on your blog posts. After all even bad feedback if it is constructive can help us all learn and improve.
3. Develop Alternative Content
Explore ways of turning your blog post into alternative content. For example you could record a verbal mp3 version for download from your website. If you are intending to post on a regular basis why not consider turning your post into a podcast? Maybe get in front of the camera and record a video to post on YouTube with links back to your own website.
4. Revive old posts
Don't think that just because a blog post was done two, three or four months ago that it has served its purpose. Go back over your old posts, update and improve them if necessary then give them a new lease of life by re-sharing and re-formatting.
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